| Who We Are |
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A consummate trainer, Ms. McCarthy has demonstrated expertise in the business sector in the areas of marketing and education, curriculum and product development, market research, and public relations. Her expertise includes identification and penetration of markets for new products, as well as background working on an international level. In addition, Barbara is an engaging and effective public speaker and facilitator of workshops. For most of her career, she has worked in the area of training and development with a particular focus on the importance of motivation for personal and career growth. Ms. McCarthy is a Certified Consultant for MAPP ™ (Motivational Appraisal of Personal Potential) and uses the appraisal with her clients. Having experienced career transitions herself, Barbara has effectively utilized the MAPP assessment process with individuals choosing and/or changing careers. She also works with companies interested in profiling their current and prospective employees to facilitate job matching, ensure successful team building and to support optimal employee development, training and career/succession planning. Ms. McCarthy earned a California teaching credential from UCLA and completed graduate courses in Instructional Design at USC. She has over 20 years of experience as a medical educator, developing curriculum and materials for physicians and both clinical and ancillary personnel. Jim and Barbara McCarthy believe in a total systems approach to change, and their unique combination of education and practical experience has led them to the conclusion that the only lasting source of competitive advantage for any organization is the ability to develop and release the full capabilities of its people.
We leverage a network of professionals to assist with client projects and initiatives.If the project is complex and requires additional resources, we have them available. |
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